Indeed Job Posting Quality Standards

This article is based on guidance from Indeed. We acknowledge Indeed as the original source of these standards, with content rewritten and adapted for Team Engine users.

Overview

Indeed has specific quality standards for all job postings to ensure a positive experience for job seekers. Jobs should be clear, accurate, and easy to understand. Posts that don’t meet these standards may have reduced visibility, require sponsorship, or be removed entirely.

This guide outlines what Indeed expects and how to make sure your jobs meet those expectations.

What Indeed Looks For in Job Posts

1. Clear and Informative Job Descriptions

Your job description should give candidates a complete and accurate understanding of the role.

Make sure to include:

• Company name
• Pay or salary range
• Work hours or schedule
• Benefits
• Key responsibilities

Best practices:

• Use full sentences
• Keep the tone professional and straightforward
• Focus on the actual job details

Example:

• ✅ “We’re hiring a full-time cashier at [Company Name]. Starting pay is [amount] per hour. Responsibilities include assisting customers, operating the register, and maintaining a clean checkout area.”
• ❌ “HIRING CASHIER $$$ APPLY NOW!!! GREAT PAY!!!”

2. Professional and Accurate Job Titles

Your job title should be simple and reflect the actual role.

Do:

• Use standard, recognizable job titles
• Keep titles short and specific

Don’t:

• Add pay, shifts, or locations to the title
• Use emojis, symbols, or promotional language
• Use misleading or clickbait-style titles

Example:

• ✅ “Warehouse Associate”
• ❌ “Warehouse Associate – $20/hr Night Shift!!!”

3. Avoid Keyword Stuffing

Adding excessive or repetitive keywords can hurt your job’s visibility instead of helping it.

Avoid:

• Repeating the same words unnecessarily
• Listing multiple job titles in one post
• Mentioning competitor company names

Instead:

• Write naturally and clearly
• Use concise sentences that describe the role

Example:

• ✅ “We’re looking for a customer service representative to assist clients via phone and email.”
• ❌ “Customer service, customer service, sales, call center, admin, data entry”

4. Maintain a Professional Format

Job posts should be easy to read and free from distracting formatting.

Avoid:

• ALL CAPS text
• Excessive punctuation (!!!, $$$, etc.)
• Overuse of abbreviations

Tip: If it looks like spam, it likely won’t perform well—or may be removed.

What Happens If Your Job Doesn’t Meet Standards

If your job post doesn’t follow these guidelines, Indeed may:

• Hide it from search results
• Remove it entirely
• Require sponsorship for visibility

How to Fix a Removed or Hidden Job

If your job has been flagged or removed:

1. Review your job title and description

   • Keep language clear, simple, and professional

     Remove any spam-like elements

   • Extra symbols, repeated words, or exaggerated phrasing

     Verify all job details

   • Ensure pay, responsibilities, and company info are accurate

     Contact Indeed Support (if needed)

   • If you believe your job was removed in error

Key Takeaway

Strong job posts are:

• Clear
• Accurate
• Professional
• Easy to read

Following these standards not only keeps your jobs compliant—it also improves candidate quality and application rates.

Team Engine helps you create job posts that meet platform standards while attracting the right candidates faster.

Source: https://indeedinc.my.site.com/employerSupport1/s/article/115005915763?language=en_US